Definition of CPA marketing 1. What is CPA affiliate program? ans: Cost Per Acquisition (CPA), otherwise known as Cost Per Action, is a form of affiliate marketing where advertisers pay for a specific form of acquisition or action to be taken. CPA is simply a certain form of affiliate marketing. 2. What is CPA network? ans: Basically a CPA network is a network that focuses mainly on Cost-Per-Action or Cost-Per-Acquisition advertising. It's a type of Affiliate Marketing, but often focuses on leads over sales, but not exclusively. It's a little complex, but its a great way to generate a lot of leads or sales really fast. 3. How does CPA marketing work? ans: The lead action can be anything from making a purchase to getting a quote, watching a video, or filling out a form. Ecommerce sites around the globe can leverage CPA marketing to create different offers and online marketing campaigns. CPA ...